AI search optimization to win more AI answers
A monthly AI search optimization and LLM optimization retainer for mature teams, targeting the prompts that drive pipeline and growing your AI share of voice on every platform.
Win the AI answers that drive your pipeline
Your content marketing is mature and your SEO is strong. Now the question is which AI answers you win, and which ones go to a competitor.
Share of Voice targets the prompts closest to a buying decision and works to win them on ChatGPT, Gemini, Perplexity and Google's AI.
What do I get from Share of Voice?
| Component | Outcome |
|---|---|
| Benchmark | Expanded prompt tracking by market, platform and buying stage. |
| Gaps | Which competitors win which answers, and why. |
| Citations | Citation gap analysis and a digital PR plan. |
| Entities | Consistent brand facts across the knowledge graph. |
| Accuracy | Corrections for inaccurate AI answers about your brand. |
| Leadership | Quarterly strategy review with your leadership team. |
Win the prompts that matter most
Start with Share of VoiceThe process
- 1.
Expanded prompt set
- 2.
Prompt-level gaps
- 3.
Citation gap analysis
- 4.
Digital PR
- 5.
Entity work
- 6.
Answer corrections
- 7.
Content for target prompts
- 8.
Leadership reporting
I’ll walk you through exactly how each step works on a free 20-minute call.
What your first 90 days of Share of Voice look like
Within 90 days, you'll know exactly which AI answers you win and lose, and the work to win the ones that drive pipeline is underway. I'll map out the exact plan for your business on a call.
How much does the Share of Voice retainer cost?
Share of Voice starts at $5,950 CAD a month, with a six-month minimum. Add another market for $950 CAD a month.
| Package | CAD | USD | AUD | GBP |
|---|---|---|---|---|
| Share of Voice Retainer | $5,950/mo | $4,450/mo | $6,500/mo | £3,450/mo |
| Six-Month Minimum | $35,700 | $26,700 | $39,000 | £20,700 |
| Add a Market | +$950/mo | +$695/mo | +$1,050/mo | +£525/mo |
What's included in Share of Voice?
Share of Voice includes expanded prompt tracking, prompt and citation gap analysis, digital PR, entity work, answer corrections and leadership reporting.
| Feature | Growth | Share of Voice |
|---|---|---|
| Best for | Content that AI doesn't cite yet | Mature teams that want to win AI answers |
| Buyer questions tracked | 40 to 60 | Expanded, by market and buying stage |
| AI platforms | 5 | 5 |
| Competitors compared | Up to 3 | Up to 3 |
| Markets | 1 (add more) | 1 (add more) |
| AI share of voice score | Every month | Every month, by prompt |
| AEO rewrites | 4 pages a month | For target prompts |
| New content | Cluster and comparison pages | Pages for target prompts |
| Prompt gap analysis | Included | Prompt by prompt |
| Citation building | Started | Digital PR plan |
| Brand facts and entities | Site, LinkedIn, listings | Across the knowledge graph |
| Correcting wrong AI answers | Not included | Included |
| AI Overviews and AI Mode | Optimized | Optimized |
| Calls | Monthly strategy call | Monthly call, quarterly leadership review |
| Commitment | Six-month minimum | Six-month minimum |
Find out if Share of Voice fits in one chat
Let's talkCommon Questions
What is AI search optimization?
AI search optimization helps your brand get named and cited when buyers ask AI tools for answers and recommendations.
It's also called GEO or LLM optimization. At this tier, I focus it on the prompts closest to a buying decision.
Can AI-powered marketing agencies deliver better results than traditional ones?
They can when they measure AI visibility directly. Traditional reporting tracks rankings and clicks, which miss AI answers.
Every Share of Voice report re-runs the same prompts by platform, so you can see which answers you've won.
Can you guarantee my brand will be recommended by ChatGPT?
No. Nobody controls AI answers. I measure a baseline, fix the causes and report the same prompts monthly.
Be wary of anyone who promises a ranking. What I can promise is evidence: the prompts, the answers and the sources behind every recommendation.
How much does the Share of Voice retainer cost?
Share of Voice is $5,950 CAD a month with a six-month minimum. Each extra market adds $950 CAD a month.
ChatGPT says the wrong thing about our company. Can you fix it?
It's included in this retainer. I find inaccurate AI answers about your brand, trace each one to the page or listing it likely came from and work to fix the source.
No one can edit an AI answer directly, so the fix happens at the source, and I re-check the same prompts every month.
How do you report results to our leadership team?
You get a monthly report and call, with AI share of voice tracked prompt by prompt, plus a quarterly leadership review.
Let’s talk
Ready to improve your AI search visibility? Let’s find the answers together.
Prefer to talk? Book a free 20-minute call.